Lizandra Vega’s life story is a testament to the premise of her book, THE IMAGE of SUCCESS: Make a Great Impression and Land the Job You Want. She firmly believes that attention to the ABC’s — Appearance, Behavior, and Communication —is integral to being a consummate professional. A Bronx native, Lizandra grew up in a Spanish-speaking home; the only child of first-generation parents who migrated from Puerto Rico. She attended Wesleyan University, and advanced in the business world by means of hard work, talent, and giving the utmost attention to presenting a polished and professional image.
Lizandra’s first job out of college was as a company member of the Spanish Repertory Theatre in New York City, while also freelancing as a makeup artist for Elizabeth Arden Cosmetics. Two years later, she was hired by a national recruitment firm she had originally sought to help her find a paralegal position. Lizandra grew to become a top producer representing administrative talent. In 2003, she co-founded Perennial Resources International (PRI), a full-service, boutique-staffing firm based in Manhattan. As Managing Partner, Lizandra led PRI’s Luxury & Lifestyle Division; servicing clients in the fashion, beauty, jewelry, luxury, consumer, travel, leisure, media & entertainment sectors. She has always built her business around an elite roster of clients, while successfully coaching thousands of job seekers on all facets of career development; from style and appearance, etiquette and business protocol, to verbal and nonverbal communication skills. Since her departure from PRI, Lizandra has served as in-house Talent Acquisition Strategist for top-tier luxury brand clients. Presently, Lizandra is a Principal at Martens and Heads! – a New York-based retained search firm designed to fulfill the domestic and international needs of image-driven brands.
Lizandra’s interest in advising job seekers on wardrobe and style presentation in the workplace led her to complete the Fashion Institute of Technology’s (FIT) Image Consulting Certification Program. She is a Certified Image Consultant and a past board member of the Association of Image Consultants International New York/Tri-State Chapter.
From the launch of THE IMAGE of SUCCESS, Lizandra has made a variety of television appearances as a guest expert on Fox 5’s ‘Good Day New York’ and ‘Good Day Street Talk,’ Univision’s ‘Noticias Al Despertar’ and Telemundo’s ‘El Informador.’ She has also been featured in dozens of print, radio, and online media outlets; including PEOPLE StyleWatch, Latina Magazine, and Latina Style Magazine, More.com, CareerBuilder.com, SmartMoney.com, BusinessWeek.com and MSNBC.com . She writes her own blog, THE CAREER CONFIDANTE, and has been an active guest blogger on countless widely read sites.
Lizandra currently lives in Westchester, New York with her family, where she epitomizes her own transformation; “From Bronx Chick to Preppy Cheek to Execu-Mom-Chic.”